IBM Campaign

vs

ActiveCampaign

Zoho Campaigns is an email marketing software that drives sales. It allows you to create, send, and track email campaigns that help you build a strong customer base. Zoho Campaigns provides beautiful email templates, an easy-to-use email template editor, and automation tools to real-time analytics.

Mailchimp is an all-in-one integrated marketing platform that gives you the tools and guidance you need to build your brand and make things happen. Mailchimp is used by startups, e-commerce sites, retail sites, and mobile/web applications to grow and manage their email list and connect with customers world-wide. As a user of Mailchimp you can enjoy drag & drop template building, a unified CRM experience and an audience dashboard that can be used to better understand your customers and how to connect with them.

MailerLite is an email marketing service and tool provider that brings features designed to help users grow subscribers and build stronger relationships. The experience provided by MailerLite is fresh, intuitive, and loved by many of its users. It includes everything from a drag & drop editor for email templates to automation features that can be used to stay connected with your customer-base.

EmailOctopus is an affordable email marketing platform that provides and easy-to-use interface that makes your life as a marketer simpler. With EmailOctopus you can monitor every bounce, click and unsubscribe in your account dashboard as it provides rich reports that makes your email campaigns easy to track and improve.