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AB Tasty is an all-inclusive platform for conversion rate optimization, personalization, customer activation, and testing. With AB Tasty you can build end-to-end experiences that drive growth across all digital channels. Marketing, product and engineering teams work together to deliver seamless user experiences with AB Tasty.
AB Tasty Information
AB Tasty Pricing
Experimentation
- A/B/n testing
- Split URL testing
- Multivariate testing
- Predictive testing
- WYSIWYG editor
- Code editor
- Unlimited variations
- Traffic allocation (percentage)
- Dynamic allocation of traffic (multi-armed bandits)
- Single Page App support (SPA)
- QA testing mode
- Reports and dashboards
- Stat Engine (Bayesian statistics)
- Real-time results
- Multiple goals
- URL goals
- Engagement goals (e.g.: bounce...)
- Transactional goals (e.g.: revenue...)
- Custom goals (e.g.: events, clicks...)
- Cross domain tracking
- Data filtering & segmentation
- Analytic connectors
(e.g.: Google Analytics, Adobe Analytics...)
Personalization
- Segment builder
- Standard targeting
(e.g.: referrer, cookie, location, device...) - E-commerce segmentation
(RFM based criteria) - Data layer segmentation
- Third party user segments
(e.g.: CDP, DMP...) - AI-based targeting
(e.g.: content interest, engagement level...)
- Advanced campaign triggers
- Campaign priorization
- Product recommendation API
- Widget library for website engagement and e-commece
- Dynamic widgets
(e.g.: image auto optimization, social proof and emergency messaging) - Customizable widgets
- Campaign scheduling
Release Management & Feature Experiments
- Feature flags & toggles
- User segmentation & targeting
- Progressive deployment
- Feature & server-side experiments
- Automatic rollback
- REST Decision API
- SDKs (client & server-side)
- Mobile SDKs (Android, iOS)
- Experience continuity
- Reports and dashboards
Enterprise grade & security features
- Multi-factor authentication
- Enterprise SSO (SAML, LDAP...)
- User, role and access management
- ITP 2.1/2.2 compliance
- Cookie duration setup
- Infrastructure SLA
Customer success
- Online knowledge base
- Ticketing system
- Email & phone support
- Support SLA
- Account manager
- Dedicated consulting
- Dedicated training
- User certification
Contact sales for more pricing information.
