AB Tasty AB Tasty
vs
Optimizely Optimizely

This is a side by side comparison of AB Tasty and Optimizely. Two products that are similar in nature, yet provide unique feature-sets that are worth taking in to account before making a purchasing decision or start using the software. This page can help you broadly analyze the products and weigh pros and cons against one another. Allowing you scrutinize peoples opinions about AB Tasty and Optimizely, before making a decision if any of the products fit your use-case.

What is AB Tasty?

AB Tasty is an all-inclusive platform for conversion rate optimization, personalization, customer activation, and testing. With AB Tasty you can build end-to-end experiences that drive growth across all digital channels. Marketing, product and engineering teams work together to deliver seamless user experiences with AB Tasty.

How much does AB Tasty cost?

Experimentation

  • A/B/n testing
  • Split URL testing
  • Multivariate testing
  • Predictive testing
  • WYSIWYG editor
  • Code editor
  • Unlimited variations
  • Traffic allocation (percentage)
  • Dynamic allocation of traffic (multi-armed bandits)
  • Single Page App support (SPA)
  • QA testing mode
  • Reports and dashboards
  • Stat Engine (Bayesian statistics)
  • Real-time results
  • Multiple goals
  • URL goals
  • Engagement goals (e.g.: bounce...)
  • Transactional goals (e.g.: revenue...)
  • Custom goals (e.g.: events, clicks...)
  • Cross domain tracking
  • Data filtering & segmentation
  • Analytic connectors
    (e.g.: Google Analytics, Adobe Analytics...)
 

Personalization

  • Segment builder
  • Standard targeting
    (e.g.: referrer, cookie, location, device...)
  • E-commerce segmentation
    (RFM based criteria)
  • Data layer segmentation
  • Third party user segments
    (e.g.: CDP, DMP...)
  • AI-based targeting
    (e.g.: content interest, engagement level...)
  • Advanced campaign triggers
  • Campaign priorization
  • Product recommendation API
  • Widget library for website engagement and e-commece
  • Dynamic widgets
    (e.g.: image auto optimization, social proof and emergency messaging)
  • Customizable widgets
  • Campaign scheduling
 

Release Management & Feature Experiments

  • Feature flags & toggles
  • User segmentation & targeting
  • Progressive deployment
  • Feature & server-side experiments
  • Automatic rollback
  • REST Decision API
  • SDKs (client & server-side)
  • Mobile SDKs (Android, iOS)
  • Experience continuity
  • Reports and dashboards
 

Enterprise grade & security features

  • Multi-factor authentication
  • Enterprise SSO (SAML, LDAP...)
  • User, role and access management
  • ITP 2.1/2.2 compliance
  • Cookie duration setup
  • Infrastructure SLA
 

Customer success

  • Online knowledge base
  • Ticketing system
  • Email & phone support
  • Support SLA​
  • Account manager
  • Dedicated consulting
  • Dedicated training
  • User certification

Contact sales for more pricing information.

What platforms does AB Tasty support?

AB Tasty is available for Web and SaaS .

Top AB Tasty Alternatives

ABlyft

ABlyft is an A/B testing platform for experts. All functions are especially designed for experienced users and agencies – rocket fast and ultra flexible. If you’re used to A/B testing in JavaScript and CSS, this is your tool!
👍 Most people think ABlyft is a good alternative to AB Tasty.

Convertize

Convertize Empowers Marketing and Product Teams to create Persuasive Customer Experience. Increase Engagement with Nudges. AB Test any content, Effortlessly
👍 Most people think Convertize is a good alternative to AB Tasty.

Site Analyzer

The all-in-one SEO optimizer tool, Site Analyzer allows you to analyze key website and search engine metrics under one unified platform. Site Analyzer provides tools for rank tracking, crawl, backlinks, page analysis and keyword research. With the rank tracking tool you can monitor your website rankings for the first 100 results of each search term. The crawler allows you to check broken links, indexation issues and duplicate website content. While the page analysis tool got you covered when it comes to on-page and technical SEO.

Commercial & Proprietary

The software Optimizely Optimizely is removed from the Top AB Tasty Alternatives since you are comparing against it. If you are looking for more software, applications or projects similar to AB Tasty AB Tasty we recommend you to check out our full list containing 17 AB Tasty Alternatives.

AB Tasty Gallery

What is Optimizely?

With Optimizely progressive delivery & experimentation platform, engineering, product and marketing teams ship high-quality code and experiences faster, with data-driven confidence in the results.

How much does Optimizely cost?

No pricing information available..

What platforms does Optimizely support?

Optimizely is available for Web and SaaS .

Top Optimizely Alternatives

Unbounce

With Unbounce, you can create and optimize dedicated landing pages that prompt your visitors with one focused goal instead of leaving them to wander a site full of distractions. Unbounce is a commercial landing page platform used by over 15,000 brands worldwide.

Commercial & Proprietary

Mixpanel

Mixpanel is a powerful self-serve product analytics platform that can help you convert, engage, and retain more users.

Commercial & Proprietary

Instapage

Instapage is landing page platform that provides flexibility, speed, optimization, and localization of post-click landing pages. The platform is used by organization world-wide and gets up to 400% more from their digital ad spend with the most advanced landing page platform.

Commercial & Proprietary

The software AB Tasty AB Tasty is removed from the Top Optimizely Alternatives since you are comparing against it. If you are looking for more software, applications or projects similar to Optimizely Optimizely we recommend you to check out our full list containing 6 Optimizely Alternatives.

Optimizely Gallery