Google Analytics Alternatives

Google Analytics Alternatives

Google Analytics is the world's leading analytics platform for web and application tracking. With Google Analytics, website and application owners can track user behaviour across their sites or applications, free of charge. Google Analytics provide.. read more.

According to people there are many software similar to it, and the best alternative to Google Analytics is Microsoft Clarity which is both free and proprietary. Other highly recommended applications include Matomo (Free,Commercial) , Plausible (Commercial) and Yandex.Metrica (Free).
In total people have suggested 10 alternatives to Google Analytics that share similarities by use case and feature set.

Microsoft Clarity

Microsoft Clarity is a free GDPR compliant analytics tool for websites and applications. With Microsoft Clarity you can get engagement metrics, website performance data and debugging information that gives you an idea of how to improve web pages and user experience. The privacy focused nature of Microsoft Clarity allows publisher to obtain actionable data without violating their visitors privacy.

 

Free & Proprietary
👍 Most people think Microsoft Clarity is a good alternative to Google Analytics.

Matomo

Matomo is the ethical alternative to Google Analytics that does not sacrifices user privacy. The web analytics platform provided by Matomo guarantees 100% data ownership and is provided as a free and open source self-hosted solution or a commercially managed service by Matomo itself.

Free , Commercial & Open Source
👍 Most people think Matomo is a good alternative to Google Analytics.

Plausible

A simple and privacy-conscious alaternative for Google Analytics. Plausible can be used to track website traffic while still respecting user privacy. The plausable tracking script is 45 times smaller than that of Google Analytics which provides faster load times for you users visiting the website. Plausible is also fully comliant with GDPR, CCPA and PECR as it does not use cookies for tracking website activity.

Commercial & Open Source
👍 Most people think Plausible is a good alternative to Google Analytics.

Yandex.Metrica

Yandex.Metrica is a free web analytics service provided by the Russian internet giant Yandex. With Yandex.Metrica administrators and web masters can monitor and track website traffic to gain valuble insight about user behaviour. This data can then be used to improve user experience, increase reach and grow your online business.

Free & Proprietary
👍 Most people think Yandex.Metrica is a good alternative to Google Analytics.

Fathom

A simple, light-weight, privacy-focused alternative to Google Analytics. With Fathom website owners can ethically track their users behaviour and make sound business decisions quickly. Fathom doesn’t collect any personal data and is fully GDPR and CCPA compliant, as the software does not use cookies to track user behaviour.

Commercial & Open Source
👍 Most people think Fathom is a good alternative to Google Analytics.

Kindmetrics

Kindmetrics is a strictly privacy-focused analytics tool to help you find referrers and measure good content quickly. A more excellent way to dig into your visitors without the visitors giving their data to big enterprises.

Commercial & Open Source
👍 Most people think Kindmetrics is a good alternative to Google Analytics.

Open Web Analytics

Open Web Analytics - Web Analytics – Open Source Web Analytics Framework

Panelbear

Panelbear is a web performance and traffic insights tool. With Panelbear you can get the insights you need without compromising privacy of visitors and users. Panelbear provides tools for web analytics, performance monitoring and traffic spike alerts, all managed with a cookie-free analytics technology.

Freemium & Proprietary

AWStats

AWStats is a Open Source Web Analytics software written in Perl.

umami

A simple and open-source own your website analytics.

How Are These Google Analytics Alternatives Generated?

Information found on this page is crowd-sourced by the community and contains the most agreed upon Google Analytics alternatives. You can use this information to find similar software to Google Analytics for specific platforms with various pricing options and licenses. Anyone that have previously used Google Analytics can suggest alternatives, vote on the accuracy of other users claims, and help more people in the process of doing so.

This page was last updated on Sun 23 Jan 2022 (3 weeks, 1 day ago).