Adobe Analytics Adobe Analytics
vs
Matomo Matomo

This is a side by side comparison of Adobe Analytics and Matomo. Two products that are similar in nature, yet provide unique feature-sets that are worth taking in to account before making a purchasing decision or start using the software. This page can help you broadly analyze the products and weigh pros and cons against one another. Allowing you scrutinize peoples opinions about Adobe Analytics and Matomo, before making a decision if any of the products fit your use-case.

What is Adobe Analytics?

Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence. With Adobe Analytics you can gain valuable insight on how users behave and use on your platform, and extract information that can be used for decision making that can improve your ROI. The Adobe Analytics service is part of the Adobe Experience Cloud offering.

How much does Adobe Analytics cost?

No pricing information available..

What platforms does Adobe Analytics support?

Adobe Analytics is available for Web and SaaS .

Top Adobe Analytics Alternatives

Google Analytics

Google Analytics is the world's leading analytics platform for web and application tracking. With Google Analytics, website and application owners can track user behaviour across their sites or applications, free of charge. Google Analytics provides valuable insight, like how long a visitor stays on page, what country it is from, what type of device it is using, and what links and pages the user it is interacting with. This data can then be used by domain owners and developers to improve content, navigation and structure of site to ultimately provide a better experience for the end user.

Free & Proprietary
👍 Most people think Google Analytics is a good alternative to Adobe Analytics.

Microsoft Clarity

Microsoft Clarity is a free GDPR compliant analytics tool for websites and applications. With Microsoft Clarity you can get engagement metrics, website performance data and debugging information that gives you an idea of how to improve web pages and user experience. The privacy focused nature of Microsoft Clarity allows publisher to obtain actionable data without violating their visitors privacy.

 

Free & Proprietary
👍 Most people think Microsoft Clarity is a good alternative to Adobe Analytics.

Fathom

A simple, light-weight, privacy-focused alternative to Google Analytics. With Fathom website owners can ethically track their users behaviour and make sound business decisions quickly. Fathom doesn’t collect any personal data and is fully GDPR and CCPA compliant, as the software does not use cookies to track user behaviour.

Commercial & Open Source
👍 Most people think Fathom is a good alternative to Adobe Analytics.

The software Matomo Matomo is removed from the Top Adobe Analytics Alternatives since you are comparing against it. If you are looking for more software, applications or projects similar to Adobe Analytics Adobe Analytics we recommend you to check out our full list containing 16 Adobe Analytics Alternatives.

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What is Matomo?

Matomo is the ethical alternative to Google Analytics that does not sacrifices user privacy. The web analytics platform provided by Matomo guarantees 100% data ownership and is provided as a free and open source self-hosted solution or a commercially managed service by Matomo itself.

How much does Matomo cost?

No pricing information available..

What platforms does Matomo support?

Matomo is available for Web , Self-Hosted and SaaS .

Top Matomo Alternatives

Fathom

A simple, light-weight, privacy-focused alternative to Google Analytics. With Fathom website owners can ethically track their users behaviour and make sound business decisions quickly. Fathom doesn’t collect any personal data and is fully GDPR and CCPA compliant, as the software does not use cookies to track user behaviour.

Commercial & Open Source
👍 Most people think Fathom is a good alternative to Matomo.

Plausible

A simple and privacy-conscious alaternative for Google Analytics. Plausible can be used to track website traffic while still respecting user privacy. The plausable tracking script is 45 times smaller than that of Google Analytics which provides faster load times for you users visiting the website. Plausible is also fully comliant with GDPR, CCPA and PECR as it does not use cookies for tracking website activity.

Commercial & Open Source
👍 Most people think Plausible is a good alternative to Matomo.

Kindmetrics

Kindmetrics is a strictly privacy-focused analytics tool to help you find referrers and measure good content quickly. A more excellent way to dig into your visitors without the visitors giving their data to big enterprises.

Commercial & Open Source
👍 Most people think Kindmetrics is a good alternative to Matomo.

The software Adobe Analytics Adobe Analytics is removed from the Top Matomo Alternatives since you are comparing against it. If you are looking for more software, applications or projects similar to Matomo Matomo we recommend you to check out our full list containing 7 Matomo Alternatives.

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