AB Tasty
vs
Adobe Analytics
AB Tasty
Adobe Analytics
What is AB Tasty?
AB Tasty is an all-inclusive platform for conversion rate optimization, personalization, customer activation, and testing. With AB Tasty you can build end-to-end experiences that drive growth across all digital channels. Marketing, product and engineering teams work together to deliver seamless user experiences with AB Tasty.
How much does AB Tasty cost?
Experimentation
- A/B/n testing
- Split URL testing
- Multivariate testing
- Predictive testing
- WYSIWYG editor
- Code editor
- Unlimited variations
- Traffic allocation (percentage)
- Dynamic allocation of traffic (multi-armed bandits)
- Single Page App support (SPA)
- QA testing mode
- Reports and dashboards
- Stat Engine (Bayesian statistics)
- Real-time results
- Multiple goals
- URL goals
- Engagement goals (e.g.: bounce...)
- Transactional goals (e.g.: revenue...)
- Custom goals (e.g.: events, clicks...)
- Cross domain tracking
- Data filtering & segmentation
- Analytic connectors
(e.g.: Google Analytics, Adobe Analytics...)
Personalization
- Segment builder
- Standard targeting
(e.g.: referrer, cookie, location, device...) - E-commerce segmentation
(RFM based criteria) - Data layer segmentation
- Third party user segments
(e.g.: CDP, DMP...) - AI-based targeting
(e.g.: content interest, engagement level...)
- Advanced campaign triggers
- Campaign priorization
- Product recommendation API
- Widget library for website engagement and e-commece
- Dynamic widgets
(e.g.: image auto optimization, social proof and emergency messaging) - Customizable widgets
- Campaign scheduling
Release Management & Feature Experiments
- Feature flags & toggles
- User segmentation & targeting
- Progressive deployment
- Feature & server-side experiments
- Automatic rollback
- REST Decision API
- SDKs (client & server-side)
- Mobile SDKs (Android, iOS)
- Experience continuity
- Reports and dashboards
Enterprise grade & security features
- Multi-factor authentication
- Enterprise SSO (SAML, LDAP...)
- User, role and access management
- ITP 2.1/2.2 compliance
- Cookie duration setup
- Infrastructure SLA
Customer success
- Online knowledge base
- Ticketing system
- Email & phone support
- Support SLA
- Account manager
- Dedicated consulting
- Dedicated training
- User certification
Contact sales for more pricing information.
What platforms does AB Tasty support?
Top AB Tasty Alternatives
ABlyft
Optimizely
With Optimizely progressive delivery & experimentation platform, engineering, product and marketing teams ship high-quality code and experiences faster, with data-driven confidence in the results.
Convertize
The software
Adobe Analytics
is removed from the Top AB Tasty Alternatives since you are comparing against it.
If you are looking for more software, applications or projects similar to
AB Tasty
we recommend you to check out our full list containing 17 AB Tasty Alternatives.
AB Tasty Gallery
What is Adobe Analytics?
Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence. With Adobe Analytics you can gain valuable insight on how users behave and use on your platform, and extract information that can be used for decision making that can improve your ROI. The Adobe Analytics service is part of the Adobe Experience Cloud offering.
How much does Adobe Analytics cost?
No pricing information available..
What platforms does Adobe Analytics support?
Top Adobe Analytics Alternatives
Google Analytics
Google Analytics is the world's leading analytics platform for web and application tracking. With Google Analytics, website and application owners can track user behaviour across their sites or applications, free of charge. Google Analytics provides valuable insight, like how long a visitor stays on page, what country it is from, what type of device it is using, and what links and pages the user it is interacting with. This data can then be used by domain owners and developers to improve content, navigation and structure of site to ultimately provide a better experience for the end user.
Microsoft Clarity
Microsoft Clarity is a free GDPR compliant analytics tool for websites and applications. With Microsoft Clarity you can get engagement metrics, website performance data and debugging information that gives you an idea of how to improve web pages and user experience. The privacy focused nature of Microsoft Clarity allows publisher to obtain actionable data without violating their visitors privacy.
Fathom
A simple, light-weight, privacy-focused alternative to Google Analytics. With Fathom website owners can ethically track their users behaviour and make sound business decisions quickly. Fathom doesn’t collect any personal data and is fully GDPR and CCPA compliant, as the software does not use cookies to track user behaviour.
The software
AB Tasty
is removed from the Top Adobe Analytics Alternatives since you are comparing against it.
If you are looking for more software, applications or projects similar to
Adobe Analytics
we recommend you to check out our full list containing 16 Adobe Analytics Alternatives.